Frequently Asked Questions

As a professional, why would I choose to use VIA character strengths in my work?

The basis for many professions, such as typical psychology training programs, is not focused on strength and building up what is strong in individuals, rather the focus is exclusively or strongly tilted toward problems, psychopathology, and what is wrong with individuals. When this is combined with research showing that “bad is stronger than good” and that the human brain is “wired for the negative” readily picking up on problems and weaknesses, there is a significant need to correct this bias with a counter-balance or a different approach. A strengths perspective helps the professional to “see” more of the person they are treating, guiding, or mentoring; it offers the professional a more complete picture that is simultaneously energizing for both the practitioner and client. Such an approach does not negate or avoid problems, rather it offers a different “lens” for seeing them. 


Further questions?

Contact the VIA Institute: 

The VIA Institute on Character
312 Walnut Street, Suite 3600
Cincinnati, OH 45202
VIA's Communications Specialist Kelly Aluise: